This Refund Policy applies to all paid subscriptions, renewals, add-ons, credits, usage-based services, and other purchases made through Serpvision.net or the Serpvision application.
By purchasing, subscribing to, renewing, upgrading, or using any paid Serpvision service, you agree to this Refund Policy, our Terms of Service, and any pricing terms shown at checkout.
1. Overview
Serpvision is a web-based SEO software platform that provides digital services such as keyword rank tracking, SEO monitoring, website analysis, competitor tracking, reporting, alerts, and related data tools.
Because our services are delivered digitally and may begin immediately after payment, all payments are considered final unless a refund is specifically approved under this policy.
We aim to handle refund requests fairly, transparently, and quickly. However, purchasing a plan, using the platform, consuming account credits, running keyword checks, generating reports, accessing data, or receiving platform access may limit or remove refund eligibility.
2. Free Access, Trials, and Evaluation Before Purchase
Serpvision may offer free access, a free plan, a trial, demo access, sample reports, limited features, or product information so users can evaluate the service before purchasing.
Customers are responsible for reviewing the product, features, pricing, limits, billing cycle, and plan terms before completing a payment.
If a free trial or free plan is available, we strongly recommend using it before purchasing a paid plan. Once a paid subscription starts and access to paid features or data is provided, the payment may become non-refundable.
3. Subscription Billing
Serpvision subscriptions may be billed monthly, annually, or according to the billing cycle selected at checkout.
By subscribing, you authorize Serpvision or its payment processor to charge your selected payment method for the applicable plan, renewal, taxes, add-ons, overages, or usage-based fees.
Subscription fees are charged in advance for the selected billing period. Unless cancelled before the renewal date, subscriptions may renew automatically.
You are responsible for cancelling your subscription before the next billing date if you do not want to be charged for renewal.
4. Cancellation Policy
You may cancel your subscription at any time from your account settings or by contacting our support team.
Cancelling a subscription stops future renewals. Cancellation does not automatically refund previous charges, current billing-period fees, used credits, consumed services, or unused time remaining in the active billing period.
After cancellation, your paid access may continue until the end of the current paid billing period unless otherwise stated in your account or required by applicable law.
5. General No-Refund Rule for Digital Services
Payments for Serpvision are generally non-refundable because the platform provides immediate access to digital services and may consume third-party data, infrastructure, processing resources, keyword tracking capacity, crawling resources, API calls, reporting resources, and account-specific data operations.
Refunds are not normally provided for:
- Change of mind after purchase
- Forgetting to cancel before renewal
- Not using the account after payment
- Partial use of a billing period
- Unused time remaining in a subscription
- Unused keyword limits, project limits, credits, or tracked capacity
- Dissatisfaction caused by SEO results outside Serpvision’s control
- Ranking changes caused by Google, search engines, competitors, algorithms, user actions, or market conditions
- Incorrect plan selection by the customer
- Customer-side technical issues unrelated to Serpvision’s platform
- Failure to understand plan limits, billing cycles, renewal dates, or feature availability
- Requests submitted after the refund request period
- Accounts suspended or terminated for violating our Terms of Service
- Services already delivered, reports already generated, keyword checks already consumed, or data already accessed
6. Cases Where a Refund May Be Considered
Although payments are generally non-refundable, Serpvision may review refund requests in limited cases.
A refund may be considered if:
6.1 Duplicate Payment
You were charged more than once for the same plan, account, billing period, or invoice due to a technical or payment processing error.
6.2 Incorrect Charge
You were charged an amount that does not match the price shown at checkout, your selected plan, or the invoice issued to you.
6.3 Unauthorized Payment
You believe your payment method was used without authorization. In this case, you must contact us as soon as possible and provide enough information for us to investigate the transaction.
6.4 Technical Failure Preventing Access
A serious technical issue caused by Serpvision prevented you from accessing the paid service, and our support team was unable to resolve the issue within a reasonable time.
6.5 Service Not Delivered
You paid for a service, add-on, credit, or subscription, but Serpvision failed to provide access or delivery due to an internal system error.
6.6 Legal Requirement
A refund is required by applicable consumer protection, payment, banking, or other mandatory law.
Approval of a refund is not automatic. Each request is reviewed based on account activity, payment records, usage logs, support history, subscription status, service delivery, and the reason for the request.
7. Refund Request Period
Unless required otherwise by applicable law, refund requests must be submitted within 7 calendar days of the original payment date.
Requests submitted after this period may be denied, especially if the account has used paid features, consumed keyword checks, generated reports, accessed data, or benefited from the service.
For renewal payments, refund requests must be submitted within 3 calendar days of the renewal charge and before substantial usage of the renewed billing period.
8. Non-Refundable Items
The following items are non-refundable unless required by law or caused by a confirmed billing error:
- Used subscription periods
- Partially used billing periods
- Setup fees
- Onboarding fees
- Custom reports
- Consulting services
- One-time services
- API usage
- Add-ons
- Usage-based credits
- Consumed keyword checks
- Generated reports
- Data exports
- Enterprise or custom contracts
- Promotional or discounted plans
- Lifetime deals, unless explicitly stated otherwise
- Payments made after account suspension for policy violations
9. Annual Plans
Annual plans may be offered at a discounted rate compared to monthly billing.
Because annual plans are priced as a long-term commitment, annual subscription fees are generally non-refundable after payment and service activation.
If a refund is approved for an annual plan, Serpvision may deduct the value of used months, discounts, payment processing costs, consumed services, credits, reports, and any other non-refundable amounts before issuing a partial refund.
10. Upgrades, Downgrades, and Plan Changes
If you upgrade your plan, the new price may be charged immediately or prorated depending on the billing setup shown at checkout.
If you downgrade your plan, the downgrade may take effect immediately or at the end of the current billing period. Downgrades do not automatically create refunds or credits for the previous plan unless expressly stated.
Plan changes, unused capacity, or reduced usage do not automatically qualify for a refund.
11. Promotional Offers and Discounted Payments
Discounted plans, promotional offers, coupon purchases, special launch offers, limited-time deals, and negotiated pricing are non-refundable unless required by law or unless a confirmed billing error occurred.
If a refund is approved for a discounted purchase, only the actual amount paid may be refunded, not the standard plan value.
12. Refund Method
Approved refunds will be returned only to the original payment method used for the purchase.
We do not refund to a different card, bank account, wallet, person, company, or payment destination.
If the original payment method is expired, closed, blocked, or unavailable, the refund will still be processed through the original payment processor when possible. Your bank or payment provider will determine how the funds are credited.
13. Refund Processing Time
If your refund is approved, Serpvision will submit the refund request to the payment processor within a reasonable time.
After submission, the time required for the refund to appear in your account depends on your bank, card issuer, payment provider, country, currency, and payment method.
Processing times may vary and are outside Serpvision’s direct control.
14. Payment Processing Fees, Taxes, and Currency Differences
In some cases, payment processing fees, bank fees, currency conversion fees, international transaction fees, taxes, or other third-party charges may not be refundable.
If your payment involved currency conversion, the refunded amount may differ from the original amount received due to exchange rates, banking fees, card network rules, or payment provider policies.
Serpvision is not responsible for charges imposed by banks, card issuers, payment processors, or currency conversion providers.
15. Chargebacks and Payment Disputes
If you have a billing issue, refund concern, duplicate charge, unauthorized charge concern, or technical problem, you must contact Serpvision support before opening a chargeback or payment dispute with your bank or payment provider.
Opening a chargeback without contacting us may delay resolution and may result in account suspension while the dispute is reviewed.
For any chargeback or dispute, Serpvision may provide the payment processor, bank, card network, or dispute authority with relevant records, including:
- Account registration details
- Login records
- Subscription details
- Invoice records
- Payment records
- Plan selected at checkout
- Usage logs
- Keyword checks performed
- Reports generated
- Projects created
- Data accessed
- Support communications
- Cancellation history
- Acceptance of our Terms of Service and Refund Policy
If a chargeback is found to be invalid, abusive, fraudulent, or inconsistent with this policy, Serpvision may permanently suspend the account, restrict future purchases, recover outstanding amounts, and refuse future service.
16. Abuse, Fraud, and Policy Violations
Refunds will not be issued for accounts involved in abuse, fraud, suspicious activity, payment manipulation, unauthorized resale, scraping abuse, platform misuse, violation of usage limits, violation of our Terms of Service, or attempts to obtain digital services without payment.
Serpvision reserves the right to deny refund requests, suspend accounts, block access, and preserve account records where fraud, abuse, or policy violation is suspected.
17. SEO Results Are Not Guaranteed
Serpvision provides tools, data, reports, tracking, and insights to help users monitor and improve SEO performance.
However, Serpvision does not guarantee specific rankings, traffic increases, revenue growth, search engine visibility, keyword positions, conversion rates, or business outcomes.
Search engine results are influenced by many factors outside Serpvision’s control, including search engine algorithms, competitor actions, website quality, technical SEO implementation, content quality, backlinks, user behavior, device type, location, personalization, and market conditions.
Refunds are not provided because a website did not rank higher, traffic did not increase, competitors outranked the customer, or expected SEO results were not achieved.
18. Data Accuracy and Search Engine Variability
Serpvision works to provide accurate and useful SEO data. However, ranking data, search visibility, SERP results, keyword positions, and competitor data may vary by location, device, language, personalization, data source, search engine updates, and timing.
Small differences between Serpvision data and manually checked search results do not qualify for a refund unless there is a confirmed platform-wide technical error that materially prevented service delivery.
19. Account Responsibility
You are responsible for maintaining access to your account, securing your login credentials, reviewing invoices, monitoring renewal dates, selecting the correct plan, managing users, and cancelling before renewal if you no longer need the service.
Refunds are not issued for charges caused by forgotten cancellations, inactive accounts, unused subscriptions, user mistakes, lost passwords, team member activity, or failure to manage billing settings.
20. How to Request a Refund
To request a refund, contact us at:
Your request must include:
- Full name
- Account email address
- Company name, if applicable
- Invoice number or transaction ID
- Payment date
- Amount charged
- Reason for the refund request
- Screenshots or supporting evidence, if relevant
- Description of any technical issue, if applicable
We may ask for additional information to verify the payment, confirm account ownership, review service usage, or investigate the issue.
Incomplete requests may be delayed or denied.
21. Review Process
After receiving your refund request, Serpvision will review the request based on:
- Payment details
- Subscription status
- Account activity
- Product usage
- Billing records
- Service delivery records
- Support communications
- Technical logs
- Applicable law
- This Refund Policy
- Our Terms of Service
We may approve, partially approve, deny, or request more information regarding your refund request.
22. Partial Refunds and Account Credits
In some cases, Serpvision may offer a partial refund, account credit, plan extension, service credit, or other resolution instead of a full refund.
Any credit or alternative resolution is provided at Serpvision’s discretion and does not create a right to future refunds.
Account credits have no cash value and may expire if unused, unless otherwise required by law.
23. Effect of Refund on Account Access
If a refund is issued, Serpvision may immediately revoke access to the refunded subscription, paid features, reports, data, projects, exports, keyword tracking, credits, and related services.
Refunded accounts may be downgraded, limited, suspended, or closed.
Serpvision may also delete or restrict access to data associated with refunded services, subject to our Privacy Policy, data retention rules, and applicable law.
24. Enterprise and Custom Agreements
Enterprise plans, custom contracts, agency agreements, annual commitments, custom integrations, onboarding packages, managed services, and negotiated commercial agreements may have separate refund, cancellation, and termination terms.
If a separate written agreement exists, that agreement will control over this Refund Policy where there is a conflict.
25. Changes to This Refund Policy
Serpvision may update this Refund Policy from time to time.
The updated version will be posted on this page with a revised “Last updated” date. Continued use of Serpvision after an update means you accept the updated policy.
Changes will not retroactively reduce any mandatory rights you may have under applicable law.
26. Contact Us
For refund, billing, cancellation, or payment questions, contact:
Serpvision Support
Email: support@serpvision.net
Website: https://serpvision.net
Please contact us before opening a bank dispute or chargeback so we can review and resolve the issue as quickly as possible.