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Terms and Conditions

These Terms and Conditions explain the rules for using Serpvision, including account access, subscriptions, SEO data, integrations, billing, acceptable use, and service limitations.

Last updated:

Important note

By accessing Serpvision.net, creating an account, purchasing a subscription, connecting third-party services, or using any Serpvision feature, you agree to these Terms and Conditions.

These Terms and Conditions govern your access to and use of Serpvision.net, the Serpvision web application, dashboards, SEO tools, reports, integrations, APIs, subscription plans, and related services.

Please read these Terms carefully before using Serpvision. If you do not agree to these Terms, you must not access or use Serpvision.

1. Definitions

In these Terms:

“Serpvision,” “we,” “us,” and “our” refer to the operator of Serpvision.net and the Serpvision platform.

“You,” “your,” “user,” and “customer” refer to any person, company, agency, organization, or representative who accesses or uses Serpvision.

“Service” or “Services” refers to Serpvision.net, the Serpvision application, SEO tools, keyword rank tracking, site audits, competitor analysis, reporting, alerts, integrations, APIs, dashboards, subscriptions, and all related features.

“Account” means a registered Serpvision user account or workspace.

“Customer Data” means data you submit, upload, connect, create, generate, import, or process through Serpvision, including domains, URLs, keywords, competitors, reports, project settings, analytics data, Search Console data, and related SEO information.

“Plan” means any free, trial, paid, monthly, annual, enterprise, usage-based, credit-based, or custom subscription plan offered by Serpvision.

2. Acceptance of These Terms

By accessing or using Serpvision, creating an account, starting a trial, purchasing a plan, inviting team members, connecting third-party services, or using any paid or free feature, you confirm that you have read, understood, and accepted these Terms.

If you use Serpvision on behalf of a company, agency, client, or organization, you confirm that you have authority to accept these Terms on their behalf.

If you do not have authority or do not agree with these Terms, you must not use Serpvision.

3. About Serpvision

Serpvision is a web-based SEO software platform designed to help users monitor and analyze search visibility.

Serpvision may provide features such as:

  • Keyword rank tracking
  • Search engine position monitoring
  • Site audits
  • Technical SEO checks
  • Competitor analysis
  • SEO reports
  • Ranking history
  • Search visibility dashboards
  • Alerts and notifications
  • Google Search Console integration
  • API access
  • Team workspaces
  • Client reporting tools
  • Data exports
  • Usage-based SEO monitoring tools

Serpvision provides software, data tools, automation, monitoring, and reporting. Serpvision does not provide guaranteed SEO results, guaranteed rankings, guaranteed traffic growth, or guaranteed business performance.

4. Eligibility

To use Serpvision, you must be legally able to enter into a binding agreement.

If you use Serpvision for a business, agency, client, or organization, you must have the authority to use the relevant websites, domains, data, accounts, and integrations.

You may not use Serpvision if you are prohibited from using the Service under applicable law, sanctions, payment rules, or these Terms.

5. Account Registration

To access certain features, you may need to create an account.

You agree to provide accurate, complete, and current account information. You are responsible for maintaining the accuracy of your account details, billing details, email address, company information, and user permissions.

You are responsible for all activity that occurs under your account, including activity by team members, employees, contractors, clients, or any person with access to your login credentials or workspace.

You must keep your login credentials secure. You must notify us immediately if you suspect unauthorized access, account misuse, password compromise, or security breach.

6. Team Members and Workspaces

Serpvision may allow you to invite team members, clients, employees, contractors, or other users to your workspace.

You are responsible for:

  • Choosing who can access your workspace
  • Managing roles and permissions
  • Removing users who should no longer have access
  • Ensuring team members follow these Terms
  • Monitoring account usage
  • Protecting confidential project data
  • Controlling access to reports, exports, and integrations

Any action taken by a team member or invited user may be considered an action taken by your account.

7. Customer Responsibilities

You are responsible for your use of Serpvision and for all Customer Data submitted, connected, imported, generated, or processed through the Service.

You confirm that you have the legal right to:

  • Add and monitor the websites, domains, URLs, and keywords you submit
  • Track competitors or market data in a lawful manner
  • Connect third-party accounts and integrations
  • Use client data inside Serpvision
  • Invite team members to access project data
  • Generate and share reports
  • Export or process SEO data
  • Use Serpvision for your business, agency, or client work

You are responsible for ensuring that your use of Serpvision complies with applicable laws, contracts, client agreements, privacy obligations, intellectual property rights, platform rules, and third-party terms.

8. Acceptable Use

You agree to use Serpvision only for lawful, professional, and authorized SEO, digital marketing, reporting, monitoring, and website analysis purposes.

You must not use Serpvision to:

  • Violate any law, regulation, or third-party right
  • Access websites, accounts, or data without authorization
  • Submit false, misleading, unlawful, harmful, or infringing data
  • Abuse keyword tracking, crawling, API, reporting, or monitoring resources
  • Attempt to bypass plan limits, billing limits, usage limits, or security controls
  • Reverse engineer, copy, modify, resell, or exploit Serpvision software
  • Scrape, harvest, or extract Serpvision data except through approved export or API features
  • Use Serpvision to build a competing product or service
  • Share account access outside permitted team usage
  • Sell, rent, sublicense, or transfer your account without permission
  • Upload malware, harmful code, scripts, or automated abuse tools
  • Interfere with platform performance, infrastructure, or security
  • Conduct denial-of-service attacks, load testing, or vulnerability scanning without permission
  • Misrepresent your identity, company, or payment information
  • Use stolen, unauthorized, or fraudulent payment methods
  • Open abusive chargebacks or payment disputes
  • Use Serpvision for spam, phishing, fraud, surveillance abuse, or unlawful data collection
  • Violate search engine, API provider, payment provider, or third-party service terms

We may suspend or terminate accounts that violate these rules.

9. Service Plans and Usage Limits

Serpvision may offer different plans with different features, usage limits, prices, billing cycles, and access levels.

Plan limits may include:

  • Number of projects
  • Number of websites
  • Number of keywords
  • Number of tracked competitors
  • Rank check frequency
  • Number of site audits
  • Crawl limits
  • Report limits
  • Export limits
  • API limits
  • Team member limits
  • Historical data access
  • Integration access
  • Alert limits
  • Storage limits
  • Support level

Your access to features depends on your selected plan.

We may enforce usage limits automatically. If you exceed your plan limits, some features may stop working, require an upgrade, consume additional credits, or trigger extra charges where disclosed.

Unused plan capacity, credits, keywords, checks, reports, or limits do not automatically roll over unless expressly stated in your plan.

10. Free Plans, Trials, and Beta Features

Serpvision may offer free plans, free trials, promotional access, beta features, limited previews, or demo access.

Free or trial access may be limited, modified, suspended, or discontinued at any time.

Unless otherwise stated, free trials automatically end when the trial period expires. If payment details are required for a trial, your selected payment method may be charged when the trial converts to a paid plan unless you cancel before the trial ends.

Beta, experimental, early-access, or preview features may be incomplete, unstable, inaccurate, limited, or changed without notice. You use beta features at your own risk.

11. Subscription Billing

Paid plans may be billed monthly, annually, or according to another billing cycle shown at checkout.

By purchasing a plan, you authorize Serpvision and its payment processor to charge your payment method for:

  • Subscription fees
  • Renewals
  • Plan upgrades
  • Add-ons
  • Usage-based fees
  • Overages
  • Taxes
  • Other charges clearly shown at checkout or inside your account

Subscriptions may renew automatically unless cancelled before the renewal date.

You are responsible for reviewing your billing cycle, renewal date, plan price, usage limits, and cancellation settings.

12. Taxes

Prices may not include taxes unless stated otherwise.

You are responsible for any applicable taxes, VAT, GST, sales tax, withholding tax, duties, or similar charges related to your purchase or use of Serpvision.

Where required, Serpvision or its payment processor may calculate, collect, and remit taxes.

If you are required to withhold taxes, you must pay Serpvision the full amount due so that the net amount received equals the amount that would have been received without withholding, unless prohibited by applicable law.

13. Failed Payments

If a payment fails, is declined, reversed, disputed, refunded, or cannot be processed, we may:

  • Notify you
  • Retry the payment
  • Restrict paid features
  • Suspend your subscription
  • Downgrade your account
  • Disable access to reports or data
  • Cancel your subscription
  • Terminate your account
  • Recover outstanding amounts

You are responsible for keeping a valid payment method on file.

14. Cancellations

You may cancel your subscription through your account settings or by contacting support.

Cancelling a subscription stops future renewals. Cancellation does not automatically refund previous charges, current billing-period fees, used services, consumed credits, or unused time.

After cancellation, you may retain access to paid features until the end of the current billing period unless otherwise stated, restricted due to policy violations, or required by applicable law.

15. Refunds

Refunds are governed by our Refund Policy.

Because Serpvision provides digital services, immediate access, SEO data processing, keyword checks, reports, audits, and usage-based resources, payments are generally non-refundable once service access or usage has started.

Refund requests may be reviewed for duplicate charges, incorrect charges, unauthorized payments, unresolved technical failures, service non-delivery, or cases required by law.

Opening a payment dispute or chargeback without contacting Serpvision support may result in account suspension while the matter is reviewed.

16. Price Changes

We may change plan prices, billing models, feature packaging, limits, or subscription options from time to time.

If a price change affects your active subscription, we will provide notice where required by law or by our billing process.

Continued use of Serpvision after a price change becomes effective means you accept the updated price.

If you do not agree with a price change, you must cancel your subscription before the next renewal date.

17. SEO Data and Ranking Accuracy

Serpvision works to provide useful and reliable SEO data, but search engine data can vary.

Keyword rankings, SERP results, search visibility, traffic estimates, site audit results, competitor metrics, and related SEO data may vary due to:

  • Search engine algorithms
  • Location
  • Device type
  • Language
  • Personalization
  • Search history
  • Data center differences
  • Timing of checks
  • Search engine updates
  • Competitor changes
  • Website changes
  • Technical limitations
  • Third-party data availability
  • API availability
  • Crawling restrictions
  • Anti-bot systems
  • Network conditions

Serpvision data should be used as a professional SEO monitoring and decision-support tool, not as an absolute guarantee of real-time search engine behavior.

18. No SEO Guarantee

Serpvision does not guarantee:

  • Higher rankings
  • Top 3, top 10, or first-page positions
  • Organic traffic growth
  • Revenue growth
  • Lead generation
  • Conversion improvement
  • Search visibility increases
  • Competitor decline
  • Algorithm recovery
  • Indexing by search engines
  • Removal of SEO issues by third parties
  • Accuracy of every third-party metric
  • Any specific business outcome

SEO results depend on many factors outside Serpvision’s control, including your website, content, technical implementation, backlinks, competitors, search engine algorithms, user behavior, market changes, and business decisions.

You are solely responsible for SEO decisions made based on Serpvision reports, alerts, audits, or recommendations.

19. Site Audits and Technical Recommendations

Serpvision may provide site audit results, technical SEO checks, warnings, recommendations, or issue classifications.

These outputs are informational and may not identify every technical issue affecting your website. Some recommendations may require professional review before implementation.

You are responsible for deciding whether and how to implement any recommendation.

Serpvision is not responsible for website changes, ranking changes, traffic loss, technical errors, broken pages, development issues, or business impact caused by actions taken based on audit results or recommendations.

20. Reports, Exports, and Shared Links

Serpvision may allow you to generate reports, export data, create shareable links, or provide dashboards to clients or team members.

You are responsible for:

  • Reviewing reports before sharing them
  • Ensuring report data is appropriate for recipients
  • Controlling access to shared links
  • Removing public access when needed
  • Avoiding disclosure of confidential or personal information
  • Ensuring client reports do not misrepresent Serpvision data

We may limit, expire, disable, or remove shared links or exports for security, abuse prevention, account status, billing, or policy reasons.

21. Third-Party Services and Integrations

Serpvision may integrate with third-party services such as Google Search Console, analytics platforms, payment processors, hosting providers, communication tools, APIs, and other SEO or marketing services.

Your use of third-party services is subject to their own terms, policies, permissions, limits, availability, and pricing.

Serpvision is not responsible for third-party services, including:

  • Downtime
  • Data changes
  • API limitations
  • Permission changes
  • Revoked access
  • Incorrect data
  • Rate limits
  • Security incidents
  • Pricing changes
  • Service discontinuation
  • Policy updates
  • Account restrictions
  • Integration failures caused by third parties

We may modify, suspend, or discontinue integrations if a third-party service changes its API, terms, permissions, pricing, availability, or technical requirements.

22. Google Search Console and Google API Use

If you connect Google Search Console or another Google service to Serpvision, you authorize Serpvision to access and process the data permitted by you for the purpose of providing the requested features.

This may include website properties, search performance data, queries, clicks, impressions, average position, pages, countries, devices, and related Search Console metrics.

You are responsible for ensuring that you have the right to connect the relevant Google account and website properties.

Your use of Google integrations may also be subject to Google’s terms, API policies, privacy rules, and permission requirements.

You may disconnect Google integrations through Serpvision settings or through your Google account permissions where available.

If Google changes, restricts, suspends, or terminates API access, Serpvision may not be able to continue providing affected integration features.

23. API Access

Serpvision may provide API access on certain plans.

You agree not to abuse, overload, resell, reverse engineer, or misuse the API.

We may apply rate limits, authentication requirements, access restrictions, usage monitoring, and technical controls.

We may suspend or revoke API access if we detect:

  • Excessive requests
  • Security risks
  • Unauthorized sharing
  • Scraping abuse
  • Resale without permission
  • Attempts to bypass limits
  • Use outside plan permissions
  • Harm to platform stability
  • Violation of these Terms

API availability is not guaranteed unless provided under a separate written agreement.

24. Customer Data Ownership

You retain ownership of Customer Data that you submit, upload, connect, or process through Serpvision.

By using Serpvision, you grant us a limited license to host, process, transmit, display, analyze, store, back up, and use Customer Data only as necessary to:

  • Provide the Service
  • Operate features requested by you
  • Generate reports
  • Track rankings
  • Run audits
  • Monitor usage
  • Provide support
  • Improve service reliability
  • Secure the platform
  • Comply with law
  • Enforce these Terms

We do not claim ownership of your websites, domains, keywords, reports, or connected third-party data.

25. Serpvision Intellectual Property

Serpvision and its software, platform, design, interface, code, databases, dashboards, workflows, reports, algorithms, branding, trademarks, documentation, product structure, and related materials are owned by Serpvision or its licensors.

These Terms do not transfer any ownership rights to you.

You may not copy, modify, distribute, sell, lease, sublicense, reverse engineer, create derivative works from, or exploit Serpvision intellectual property except as expressly permitted by these Terms.

26. Feedback

If you provide ideas, suggestions, comments, feature requests, bug reports, or other feedback, you allow Serpvision to use that feedback without restriction or compensation.

We may use feedback to improve, modify, market, or develop Serpvision.

You confirm that your feedback does not contain confidential information you do not want us to use.

27. Confidentiality

During your use of Serpvision, you may access non-public information about the platform, pricing, features, beta tools, roadmap, technical systems, support processes, or business operations.

You agree not to disclose confidential Serpvision information unless it becomes public through no fault of yours or disclosure is required by law.

Serpvision will take reasonable steps to protect confidential Customer Data according to our Privacy Policy and security practices.

28. Privacy

Your use of Serpvision is also governed by our Privacy Policy.

The Privacy Policy explains how we collect, use, store, protect, and share personal information.

By using Serpvision, you agree that we may process information as described in the Privacy Policy.

29. Account Suspension

We may suspend, restrict, or limit your account if:

  • You violate these Terms
  • You fail to pay amounts due
  • Your payment is disputed, reversed, or fraudulent
  • Your usage creates security or infrastructure risk
  • Your account is involved in abuse or suspicious activity
  • You exceed usage limits
  • You misuse API or integration access
  • We receive legal or third-party complaints
  • We need to protect Serpvision, users, partners, or third parties
  • Continued access may expose us to legal, financial, security, or reputational risk

During suspension, you may lose access to paid features, reports, exports, integrations, API access, or Customer Data.

30. Account Termination

You may stop using Serpvision at any time.

We may terminate your account if you materially violate these Terms, fail to pay fees, misuse the platform, commit fraud, abuse the Service, or create risk for Serpvision or others.

Upon termination:

  • Your right to use Serpvision ends
  • Paid access may be revoked
  • API access may be disabled
  • Integrations may be disconnected
  • Shared reports may stop working
  • Customer Data may be deleted or retained according to our Privacy Policy, legal obligations, backup rules, and data retention practices
  • Outstanding fees may remain payable
  • Certain sections of these Terms will continue to apply

31. Service Availability

We aim to provide reliable access to Serpvision, but we do not guarantee uninterrupted, error-free, or always-available service.

Serpvision may be unavailable due to:

  • Maintenance
  • Updates
  • Bugs
  • Security incidents
  • Hosting failures
  • Network issues
  • Third-party outages
  • API provider issues
  • Payment provider issues
  • Search engine changes
  • Force majeure events
  • Abuse prevention measures
  • Infrastructure scaling or protection

We may modify, suspend, remove, replace, or discontinue any feature at any time, especially where needed for security, compliance, performance, product improvement, or third-party dependency changes.

32. Data Retention After Cancellation or Termination

After cancellation, downgrade, suspension, or termination, we may retain, limit, delete, anonymize, or archive account data according to our Privacy Policy, internal retention rules, legal obligations, backup processes, and operational needs.

You are responsible for exporting any necessary data before cancelling or terminating your account.

We are not responsible for loss of data after account closure, plan downgrade, failed payment, suspension, or deletion.

33. Disclaimers

Serpvision is provided on an “as is” and “as available” basis.

To the maximum extent permitted by law, we disclaim all warranties, whether express, implied, statutory, or otherwise, including warranties of merchantability, fitness for a particular purpose, non-infringement, availability, accuracy, reliability, and uninterrupted operation.

We do not warrant that:

  • Serpvision will meet all your requirements
  • Data will always be accurate or complete
  • Rankings will match manual searches
  • Reports will be error-free
  • Site audits will detect every issue
  • Integrations will always work
  • APIs will always be available
  • Search engines will behave consistently
  • SEO outcomes will improve
  • The Service will be uninterrupted or secure at all times

Some jurisdictions do not allow certain warranty exclusions, so some exclusions may not apply to you.

34. Limitation of Liability

To the maximum extent permitted by law, Serpvision will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, including:

  • Lost profits
  • Lost revenue
  • Lost traffic
  • Lost rankings
  • Lost business opportunities
  • Loss of goodwill
  • Loss of data
  • Website performance issues
  • Client disputes
  • SEO campaign losses
  • Business interruption
  • Cost of substitute services
  • Third-party service failures

To the maximum extent permitted by law, Serpvision’s total liability for any claim related to the Service will not exceed the amount you paid to Serpvision for the Service during the three months before the event giving rise to the claim.

Some jurisdictions do not allow certain liability limitations, so some limitations may not apply to you.

35. Indemnification

You agree to defend, indemnify, and hold harmless Serpvision, its owners, employees, contractors, service providers, partners, and affiliates from any claims, damages, liabilities, losses, costs, and expenses arising from:

  • Your use of Serpvision
  • Your Customer Data
  • Your violation of these Terms
  • Your violation of applicable law
  • Your violation of third-party rights
  • Your misuse of third-party integrations
  • Your client relationships
  • Your SEO decisions
  • Your reports, exports, or shared links
  • Unauthorized use of your account
  • Fraudulent or abusive activity connected to your account

36. Payment Disputes and Chargebacks

If you believe there is a billing issue, duplicate charge, unauthorized payment, technical issue, or subscription problem, you must contact Serpvision support before opening a bank dispute or chargeback.

We may provide relevant records to payment processors, banks, card networks, or dispute authorities, including:

  • Account details
  • Login records
  • Payment records
  • Invoices
  • Subscription details
  • Usage logs
  • Reports generated
  • Keywords tracked
  • Projects created
  • Support communications
  • Refund policy acceptance
  • Terms acceptance
  • Cancellation records

Abusive, fraudulent, or invalid disputes may result in account suspension, termination, refusal of future service, and recovery of outstanding amounts where permitted by law.

37. Third-Party Claims and Client Work

If you use Serpvision for clients, customers, campaigns, agencies, consulting, reporting, or managed SEO services, you are responsible for your own client relationships.

Serpvision is not responsible for:

  • Client dissatisfaction
  • Client ranking losses
  • Client traffic changes
  • Client revenue changes
  • Agency reporting disputes
  • Misinterpretation of SEO data
  • Promises you make to clients
  • Errors in reports you customize or share
  • Business decisions made by your clients

You must not represent that Serpvision guarantees SEO results for you or your clients.

38. Changes to the Service

We may update, improve, modify, replace, limit, or discontinue parts of Serpvision.

This may include changes to:

  • Features
  • Plans
  • Pricing
  • Limits
  • Reports
  • Integrations
  • APIs
  • Dashboards
  • Data sources
  • Historical data availability
  • User interface
  • Support options
  • Billing methods

We are not required to maintain any specific feature forever unless a separate written agreement states otherwise.

39. Changes to These Terms

We may update these Terms from time to time.

When we update the Terms, we will revise the “Last updated” date. For material changes, we may provide notice through email, in-app notification, website notice, or another reasonable method.

Your continued use of Serpvision after updated Terms become effective means you accept the updated Terms.

If you do not agree to updated Terms, you must stop using Serpvision and cancel any active subscription before the next renewal.

40. Governing Law

These Terms will be governed by the laws of the jurisdiction where Serpvision’s operating company is registered, unless mandatory consumer protection laws require otherwise.

The final legal jurisdiction, court venue, company name, and dispute resolution process should be specified by Serpvision before publication.

41. Contact

For questions about these Terms, billing, subscriptions, account access, acceptable use, integrations, or legal matters, contact:

Serpvision Support
Email: support@serpvision.net
Website: https://serpvision.net

Please contact us before opening a payment dispute so we can review and resolve the issue directly.